Community Portal
Branding, Art Direction
MGP, a GIS consonsortium that partners with communities and provides their suite of software to empower them, was about to launch a new platform and needed a brand that felt trustworthy and simple
![](https://freight.cargo.site/t/original/i/4af71e2d5b2e9bcb34bb124e4eddeb9e090a0d839870e88a98de3ea99c804a58/Artboard-7.png)
Main Lockup
![](https://freight.cargo.site/t/original/i/afb980b3bf69f79534a8f1b74b2ea5e01a413f91fefbddf4909af80d5855e2cb/Artboard-1.jpg)
Process Sketches
![](https://freight.cargo.site/t/original/i/cd6d387adb5efbcb5841aab4cd6f8239f8deecdfa84d1c3d13b2b5e1be3558f1/Artboard-2.jpg)
PROCESS:
Their newest web tool, Community Portal, provides people within a community or township with the ability to search through a database, relating to information from zoning info to property taxes. This information was organized in a group of layers. My lead and I used this aspect of layers to incorporate it into the logo and branding vernacular.
![](https://freight.cargo.site/t/original/i/6ff7725e008047b5adb9704c03ee33a7e2b0284db3bc90847cc46418240b3559/Artboard-3.jpg)
![](https://freight.cargo.site/t/original/i/80d4d7b66cb255a77200a7bdbd90cd377137b8fa50b99d66e557d15b4ef73b1c/Artboard-4.jpg)
SOLUTION:
I created a series of identifiable marks that related to community, but during our collaboration with MGP, I refined the mark to a more simplified form; A direction that instilled confidence in MGP’s stake holders. A circle on the forthmost square, meant to signify a portal, provides easy access for MGP's users, through all the layers of information they browse about their community.
Designer: Christopher Santoso
MGP: Chad Krater, Matt Huser
Design Lead: Michelle Sus
UI Design: Amenrey Nln
Designer: Christopher Santoso
MGP: Chad Krater, Matt Huser
Design Lead: Michelle Sus
UI Design: Amenrey Nln
![](https://freight.cargo.site/t/original/i/13722d13ef28a83bec59646fbd1707a2b1c2c1e71105c7d99e2d8fa8677169bb/Artboard-5.png)
![](https://freight.cargo.site/t/original/i/2db916e7086296a4dab71803306938fbd9974552c70c1b6c61a2369bd4adc0cd/Artboard-6.png)
![](https://freight.cargo.site/t/original/i/8c6069b1434961bbd77ce8d8183add4a28267336faee4a7d81dcfb854ec8f49a/Display-0639-2017-09-12.png)
![](https://freight.cargo.site/t/original/i/f0d947d29bccbbca218e3ca5ed14cc72233519c390b11df9099a588d5e5a410a/Displa-2.png)
![](https://freight.cargo.site/t/original/i/543f5103bb7f8998ffb6ff3adf5b087e29c529ab506990a06a3343570444c77f/cp_banner.png)
Airport Banner Ad
![](https://freight.cargo.site/t/original/i/a5363e2670ef87ec5a1c74b9b22afffc2fc632293a9533fae519f367e9ea63af/cp_letterhead.jpg)
Sell Sheets