Community Portal

Branding, Art Direction


MGP, a GIS consonsortium that partners with communities and provides their suite of software to empower them, was about to launch a new platform and needed a brand that felt trustworthy and simple



Main Lockup



Process Sketches


Final Sketches





PROCESS:

Their newest web tool, Community Portal, provides people within a community or township with the ability to search through a database, relating to information from zoning info to property taxes. This information was organized in a group of layers. My lead and I used this aspect of layers to incorporate it into the logo and branding vernacular.




Color Logomark 1


Color Logomark 2



SOLUTION:

I created a series of identifiable marks that related to community, but during our collaboration with MGP, I refined the mark to a more simplified form; A direction that instilled confidence in MGP’s stake holders. A circle on the forthmost square, meant to signify a portal, provides easy access for MGP's users, through all the layers of information they browse about their community.

Designer: Christopher Santoso
MGP: Chad Krater, Matt Huser
Design Lead:
Michelle Sus
UI Design: Amenrey Nln






      Community Portal Platform




Airport Banner Ad



Sell Sheets



©2021 Christopher Santoso
Chicago, IL